MAKE EVERY DAY EARTH DAY

Creating a Climate for Change 365 Days of the Year

We’re trying to take a 365 days a year approach to being more
thoughtful and respectful of people and the planet.

© 2021 McCabe All rights reserved

One big opportunity to make good on that approach happens on 04.22, Earth Day;  which continues to be a momentous and unifying day each and every year. 

To help you get a jumpstart on your marketing efforts in support of the
2021 theme - Restore Our Earth, we’re creating content, collections and tools to create a climate for responsible brand promotion.

We hope to demonstrate that thoughtful marketing strategies are not only good for your brand, but for our planet and communities as well. 

04.22 will be here before you know it. Let’s take action now and every day! 

Create Your Own Story Sustainably

Maximize your exposure sustainably with products that are creative, trending,  and useful - the kind of merchandise people are proud to own and show off.
From homewares to home office essentials, customizable journals to eco-minded pens, drinkware to apparel, bags to badges, we’re here to help tell your story and
do some good along the way.

Get in touch today!

Less is More

Our society relies on plastic. It’s affordable, versatile, convenient, durable and
lightweight. However, due to our reliance on plastic and our over-consumption of it,
it is wreaking havoc on our natural environment. This is mostly because it is not
disposed of properly and ends up in landfills or in our natural spaces.

As part of Canada’s plan to achieve zero plastic waste by 2030, single-use plastic
 items will begin to be banned in Canada later this year.

Every year, Canadians throw away 3 million tonnes of plastic waste, only 9% of which is recycled, meaning the vast majority of plastics end up in landfills and about 29,000 tonnes  finds its way into our natural environment.1

 In Canada, single-use plastics make up most of plastic litter that is found in freshwater environments.2

 Up to 15 billion plastic bags are used every year and close to 57 million straws are used daily in Canada.3

First, the Government is proposing to ban plastic bags, straws, stir sticks, six-pack rings, cutlery and foodware made from hard-to-recycle plastics. These are items that they found to be not recycled often and that end up in our natural environment. More information on the single-use plastic ban can be found here.

Luckily, there are a lot of useful, reusable and sustainable alternatives to these single-use plastic items available for branding.

Bamboo Food Storage Box

Drawstring Bag

Reusable Straw

 ToGo Cutlery Set

Upcycling Made Easy

Canada is not only looking for ways to reduce the use of plastic, but to also extend its life by reusing, repairing, remanufacturing or recycling plastics to work towards a circular economy. Products that incorporate recycled materials, such as recycled PET, are a great option to extend the life cycle of plastic and to repurpose materials that otherwise would end up in landfills.  Recycled plastics can also reduce the amount of petroleum and natural gas required to make  virgin plastics. Recycled PET, for instance, is similar in quality to virgin PET, but a 2017 study by the Swiss Federal Office for the Environment found that it requires 59% less energy and reduces CO2 emissions by 32% in comparison to virgin polyester.4  The versatility and availability of products incorporating both pre- and post-consumer recycled materials is constantly growing.

Check out these products that incorporate recycled materials into their design:

Exterior Fabric made with 100% Recycled Plastic Bottles

Made with 100% Recycled Plastic Water Bottles

Made from 16 Plastic
Water Bottles of 500ml

 By improving how we manage plastic waste and investing in innovative solutions, we can reduce 1.8 million tonnes of greenhouse gas emissions per year and create approximately
42,000 jobs across the country.
5

Au Naturel

We can also reduce our plastic consumption by opting for products made with natural materials. Materials such as bamboo, cotton, hemp, wheat straw and wood are increasingly being used, but there will be advantages and disadvantages for each. When considering the environmental impacts of natural products, think about the resources required for sourcing the raw materials, the manufacturing process, and how it can be disposed of at the end of its life. 

A simple option is to choose products that have a recognized certification, such as Forest Stewardship Council (FSC) which ensures the wood is sourced sustainably or
Global Organic Textile Standards (GOTS) which includes stringent environmental and social
criteria. For example, GOTS certified organic cotton produces up to 94% less greenhous gas
emissions than conventional cotton and all factories are regularly inspected.
6  Similar to
plastic products, it is always beneficial to prolong the life of natural material products by donating or repurposing them after their intended use has been fulfilled. 

Face Mask
Made from Bamboo

Bamboo Destop Organizer

Made in Canada, FSC Certified Notebooks

Organic Cotton &  Recycled Polyester Tee Made in Canada

Ecologist Stationery Kit

Tote Bag Ethically Produced in Ottawa

365 is a show of force to the difference every small act makes when we join together.
A number of the products featured are part of our Impact Collection, which assesses the sustainable attributes of a product by examining its entire lifecycle.

Aqua Pen 
Write on! Refillable ballpoint pen made from 80% recycled plastic from water bottles.

Medio Full Colour
Customizable
Notebooks

Get creative and amplify your message with these Canadian-made FSC certified notebooks. Full colour customizable covers with additional tip-in pages.

Renew Flip Top Bag
Look good and do good!
Made from 16 recycled plastic bottles, this bag is the perfect accessory. A portion of the
sales are also donated towards organizations that actively
help clean our oceans.

Tip-in Page

Curious to know how
your branding would
look on some of these products?

Get in touch today!

Send us your logo
and we’ll do the
work for you!


Showcase your message 365!

About McCabe Promotional

McCabe believes in the little things and knows that enough of them makes a big difference. That’s why they are B Corp Certified and part of a global movement that envisions using business as a force for good to solve our most pressing global challenges. B Corps meet the highest verified standards of social and environmental performance, transparency, and accountability to all of their stakeholders. B Corps are therefore better for the community, customers, and the planet.

McCabe Promotional is a B Corp™ Certified promotional products distributor with offices  across Ontario, Canada. With every action McCabe takes, they strive to be thoughtful and respectful of everyone who is impacted by their business. They hope to demonstrate that thoughtful marketing strategies are not only sustainable, but also a more impactful and  engaging option for brands to tell their story. 

B Corp Certified

We at McCabe are very proud of our B Corp Certification.
You can learn more about our journey to becoming B Corp Certified here.

For quotes or even more environmentally-conscious ideas, reach out to your dedicated account representative.


 1-800-387-0360

info@mccabepro.com